Friday Favorites 5/22

Happy Friday Babes!

We’ve made it another week! Let’s give ourselves a round of applause. As we gear up for the long weekend, I can’t help but ponder about how different this year’s holiday weekend looks compared to year’s past. Usually around this time, I’m preparing for the parade of backyard bbq’s, lawn games and stocking up on my favorite Leinenkugel Summer Shandy. There’s something about taking that first sip around this time that’s almost an inaugural Summer tradition, it hits differently.

This year though, with no lake house visits or afternoon gatherings in sight, I’m kind of taking solitude in the quietness of it all. How many obligations do we volunteer for that we actually don’t have much interest in in the first place? Memorial Day is no exception. Instead of playing merry go ’round to family and friends houses, I’m taking this weekend to do some tasks I’ve actually been looking forward to. Organizing my room, going to a restaurant with a couple of friends (something I haven’t done in a very long time), drinking wine and grilling out on my own balcony. Wow, I really am an introverted extrovert lol. Well, whatever your plans look like this year, I hope you take the extra day to participate in something you actually want to do, and don’t feel obligated to do. You deserve that extra day. You really do.

And if you catch yourself looking for a quick escape, some time for yourself, here are some of the most entertaining links I found around the web this week. Have a great Memorial Day Weekend!

ALDO x Rocky Barnes collaborate on what I’m assuming will be a collection of our dream Summer shoes

Shaun White stops to skate these neighborhood kid’s ramp and it’s the cutest video you’ll ever see

Jason Derulo tries out a TikTok trend and ends up without two front teeth, omg it’s so bad!!!

The Cuomo brothers are at it again in this hilarious video of Chris teasing the Governor of New York after taking the coronavirus test on live TV

Jeffree Star responds back to backlash of new palette name, I think his response is eloquent and valid and my mom just ordered the palette, I can’t wait to try it!

One of my new favorite personalities on Instagram, Serena Kerrigan, hosts a live dating show on Instagram Live every Friday night called Let’s Fucking Date. She goes on two dates and then recaps with friends on the after show. It’s so entertaining!

Prince William and Kate Middleton have never been funnier than in this video of them playing bingo!

Since we might be more inclined to stay home this Summer, here are 11 pool floats to up your Instagram game

On Sincerely-Sydney ICYMI

Psychology of the Color Green (and why I’m loving it lately)

Last Week’s Friday Favorites

My Thoughts on Being Sincerely Quarantined

Sincerely,

Psychology of the Color Green

Dear Friends,

One of my favorite subjects to study in college was color theory. I spent semester after semester hunting down classes that would expand my knowledge in the meaning behind a color. It fascinated me that by simply eyeing a certain hue, it could dramatically shift your perception of the subject or transform your mood. A color on its own could make you think one thing but mix it with another and it takes on a drastically different definition. Colors appear naturally in the world around us, the sky is blue, the grass is green, tree stumps are brown, if you need a mood booster, simply step outside and look around you.

If you’re a color theory virgin, let me give you the basics. Red=power, immediacy Orange= enthusiasm, optimism Yellow=happiness, youthfulness Blue=calm, tranquility Purple=royalty, regal White=purity, innocence Black= authoritative, absence. If you’re doing your ROY G BIV in your head (that’s an acronym that lists the colors of the rainbow in order: red, orange, yellow, green, blue, indigo and violet) then you will have noticed that I skipped over green. Well one, that’s because it’s the subject of this essay and two because I’ve been particularly intrigued by this color lately as I think its perception parallels a lot of what’s happening in the world as we speak.

Again, for the virgins, Green=growth, harmony. That is why the color green is so synonymous with Spring. This new season that we are in exemplifies the rebirth and regrowth of the nature we lost during the colder months. Trees and flowers sprout new buds, geese lay eggs, water is replenished. It’s almost as if the world takes these Spring months to heal from the harshness that preceded it.

This morning, for the first time in a long time, I decided it was necessary to start working out again. I’ve felt sluggish, unmotivated and tired. As Elle Woods once said, endorphins make you happy and happy people just don’t shoot their husbands. Although a husband is nonexistent in my life at the moment, I figured it would not hurt to still take her advice. We have this incredible stationary bike that usually resides in our living room, but as I’ve been staring at the same four walls for what seems like four years, I decided I needed a change of scenery for my multi-mile ride. I folded up the light-weight bike and took it out to our condo’s balcony for a relaxing view of our backyard lake while I sweat off last night’s taco dinner.

Within the first few pedals, I sincerely felt invigorated. I peered around my surroundings to see wildflowers blooming, trees with an abundance of leafy greens, overgrown grass and the new life of baby goslings waddling around my backyard. It truly was a scene of green. A scene of rebirth, regrowth, renewal and it was exactly what I needed.

With the passing of each mile I rode stationary, I couldn’t help but wonder, isn’t that exactly what our world is doing all around us right now as well? The parallels were palpable. Our society is coming out of the deadness that was quarantine, restaurants and businesses are starting to reopen. We are revisiting the life we once knew and reviving the occupational obligations we had to leave behind. We are having to heal from the losses and start fresh much like our agricultural climate. If there was a color sponsor for this new season we’re enduring, I’d bet my money that it would be a shade of green. Pantone, you can call my agent for that one.

I think that is why so many people yearned for their daily walks during this pandemic. It was the one hour they had a day to connect with nature and experience growth firsthand. While our world was at a standstill, by simply taking a lap around your neighborhood, it brought hope that even though our life as we knew it was dying down, much like our plants do during the Winter, there is always a rebirth after it is all said and done. I think people needed that constant reminder. It was comforting. It made people hopeful.

But it is important to remember that once a plant dies from the Winter cold, it will absolutely reappear in the new Spring season, but it will never be exactly as it once was. Our society will be no different. Although we’re entering civilization again, it’s important to draw comparison in that social distancing, masks and acts of caution are our new normal. You can’t yell at a plant for growing purple flowers this year when you loved its yellow ones previously. Quite frankly, it doesn’t care, you just have to embrace it.

Green has such a strong meaning. In its literal sense, green is the same color as money and thus could represent an abundance of wealth. Our economy will definitely be affected by this year’s events. Green could characterize self-control, something a lot of us will have to exercise as we embrace our new lives post-COVID meaning no raging boat parties this Summer, sorry Playpen goers (Chicago reference). But green also means growth and rebirth, something that maybe our society needed to go through in order to come out stronger, to find meaning in our lives and reevaluate what truly is important to us. I’m embracing the green of it all. I hope you will too.

Sincerely,

Friday Favorites 5/15

Happy Friday!

For those of you who are new around here, I used to have this weekly series where I’d share some of my favorite links around the web that I discovered throughout the week. It was meant to be a fun, entertaining and informative short article published every Friday as a way to sort of wrap up the entire week. If you like to keep up with celebrity news, pop culture trends and current events, then this was meant to be the perfect piece for you.

When I took a hiatus from blog writing, my weekly series thus took a time out. But now that I’m back, I figured there’s no time like the present to pick back up where we left off especially since there are so many good resources and content out there right now with everything going on. People and organizations have really embraced digital storytelling. So in an effort to get you through the day, that much closer to the weekend, here are some of my favorite pieces of content from this week. I hope you enjoy and I hope you have a fabulous weekend!

Danielle Bernstein, founder of We Wore What, released her book this week. My copy of This is NOT a Fashion Story came in the mail on Thursday!

If you haven’t seen this adorable video of Kylie Jenner’s daughter Stormi doing the #ToddlerChallenge you need to indulge yourself ASAP

Hollywood pays tribute to Jerry Stiller who passed away earlier this week at the age of 92. He will always remind me of my childhood.

Blair Eadie of Atlantic-Pacific launches another collection at Nordstrom in collaboration with Halogen. It’s entirely whimsical and classic, just like Blair, and she hopes it invokes a feeling of optimism

Starting today at 1PM CST, Facebook will be hosting a star-studded virtual graduation for the class of 2020

Rise Up New York! telethon raises over $115 million for people and non-profits most impacted by the coronavirus outbreak

Bruce Willis posts quarantine content on TikTok I didn’t know I needed in my life…DAMN he looks good!

And ICYMI on Sincerely-Sydney this week

I recreated two Gigi Hadid street style looks

How to stay positive in a world of chaos

Gift ideas for the alternative mom

Sincerely,

How I’m Remaining Positive in a World of Chaos

My Dear Friend,

Are you having a hard time? Yeah, me too. Let’s face it, what’s going on in the world right now is utterly shitty. Unemployment rate, at-home order, global pandemic…these phrases are not at all sexy. In a time when news reports, rules and regulations are changing by the minute, it sure seems like for the past two months I’ve been stagnant. It’s as if I were painted into a scene, much like the Whistler’s Mother, unable to move but rather gazing upon the four walls constantly surrounding me unlike the whimsical artworks that line Hogwarts’s Halls permitted to roam freely as they wish. Some days, I love the autonomy. Some days, I can feel the walls around me closing in by the second. Just the mere thought of those days runs shivers down my anxiety-stricken body. It’s the unknown of it all that really takes my breath away.

But I’m always reminded of the simple fact, it’s out of our control. Why worry about the weather tomorrow when there’s literally nothing on this green Earth you can do to change it? Why worry about life looking so obscenely different right now when you can’t change the circumstances? Even though some days are the lowest of lows, I try my hardest to shift perception. Focus on what I can control. Focus on the good, the opportunity that lies ahead. I have chosen to grow from this. Grow as a creator. Grow as a daughter, a girlfriend, a friend. Grow as a career-women. Grow into a more positive version of myself. As a born-again cynic, this is something I’ve been working on for quite some time.

A quote from the globally renowned book/movie trilogy Hunger Games, who’s dystopian, post-apocalyptic nation sometimes doesn’t seem too far off from our current situation, always sticks like glue to my consciousness. “Hope, it is the only thing stronger than fear”, said President Snow. He foolishly put too much faith in fear. I, such as triumphant Katniss Everdeen, choose hope.

Now I know my listicle isn’t the magic potion that will change the world for the better overnight. I’m not that naive, but I’m hoping that by sharing a few ways I’m trying to stay positive during all of this chaos that the message could radiate out into the world much like the ripples from a single drop of water. Even if one person finds value or solace from these thought starters, then I have done my job.

That’s what we’re really craving, right? A sense of community. The social aspect of normal life. I heard on the radio today, “it shouldn’t be called social distancing, it should be called physical distancing because we still have the need and capability of being social.” That’s right and this little corner, this community we’re building, is my way to stay social with you. It won’t happen overnight, but if you dig deep for the inner hope inside of you, I think these are some easy ways to start steering your mind into becoming more positive, sightseeing for the silver lining and waving away negativity through the rearview mirror:

Channeling energy: This pandemic stirs up a lot of emotion inside of us. We have the choice on where to put that energy, into being angry or use it for good? I think a great way to channel energy right now is to be creative: paint, draw, color, write, compose, sculpt, cook, tie dye (since we all know that’s the biggest trend right now). There are so many opportunities to morph your energy into a creative outlet that yields something tangible.

Write down your thoughts: You have many thoughts right now, I’m sure you do. You’re doing yourself a disservice by keeping those bottled up. Take 10 minutes a day for yourself to write down all of those thoughts. It could simply be a list of words describing how you’re feeling that day: angry, sad, mad, anxious, tired, unmotivated. Doesn’t matter, just get them out of your head. It’ll be cathartic, what do you think I’m doing right now writing this?

Keep a routine: It’s so easy to sleep in or stay up late. Act as if life is normal, fake it ‘til you make it kind of thing. You’ll feel more normal, you’ll be getting the sleep you need, which is vastly important and you’ll limit the other problems or chaos that could arise if you do veer off into a free for all. Assess and prioritize all of your current tasks, don’t abandon regular responsibilities.

Create a sanctuary: I’ve read so many articles that claim that if the space around you is organized, tidy and your personal sanctuary, you free up space in your mind. When the physical space around you is organized, you have the time and energy to organize the thoughts swirling around upstairs. Since we’re stuck in our homes, rather have the ability to be at home more (all about perception), our surroundings are more important than ever. Make those interior adjustments you’ve been toying around with. This is one of those areas where you can control what you can control.

Press pause on the news: The news is just too much for me right now. Every time I take a few minutes to catch up on the latest, I can feel a lump form in my throat. I’ve decided that, in order for me to strive to be a more positive person, I need to halt constant media coverage. It was on ALL THE TIME at my house because if there was a sudden change, I wanted to be the first to know so I could prepare. That was not the right way to go about it. I listen when I need to, otherwise I stick with reputable articles online when I feel like it.

Take a break: An afternoon walk is now an activity that I not only enjoy but look forward to. In those fleeting moments, I can take in the scenery and not think about a single thing. Give grace to my mind to wander. The same can be said for a podcast you appreciate listening to or binging a TV show as a guilty pleasure (mine is Real Housewives of Beverly Hills). Take an hour for yourself. You deserve it.

Get dressed: This is one of, if not, my favorites. I haven’t been partaking as much as I’d like (that will change this week), but when I do, it’s honestly a joy. Not only get dressed but wear something ridiculously fancy just for the hell of it. Wear a ball gown, a blazer, heels, a skirt, a jumpsuit, a wild print. Since no one is really going to see you anyways, it’s a great time to experiment with a new trend you’ve been yearning to try. Again, one of those areas in life you have full control over!

As I write these points, I can’t help but wonder if you’ve uncovered some sure-fire ways to boost positivity in your own life? If so, I’d love to hear what helps you get through the day. And always, I’m here if you need anything.

Sincerely,

Sincerely Quarantined

Top // Pants // Similar Belt // Similar Sunglasses

Dear Friends,

Woah this is not the world I left when I published my last blog post, which by the way I checked and was exactly 3 months and one day ago today. Since then, a lot has changed the biggest shift coming in the form of a worldwide pandemic and stay-at-home order. Can you believe what’s happening? Can you believe this is how 2020 is turning out? Can you believe that we’ve been sheltering in place for almost 2 months? It’s wild.

I missed you guys and I missed expressing my inner most thoughts to my little corner of the internet. Why has it been so long since my last post? Good question. I honestly don’t know. I think I got to a point around the time of my last published work where I was extremely overwhelmed. Everything I had going on from family, to work, to travel, working on my blog, maintaining a social life, keeping my space clean, cooking, laundry, more work, it was a lot and the thought of taking my “free time” (I use that phrase loosely because it essentially didn’t exist) to write seemed less like an enjoyable pastime and more like a chore. At the beginning of this year, I honestly think I was on the verge of a nervous breakdown. It was always go go go and never any time to really stop.

And then the virus hit. It has been total devastation and something I don’t think any of us ever expected. Thank god for the frontline workers and first responders who put their own lives at risk every day in an effort to keep us safer. I grieve deeply for the families who’ve lost loved ones. I actually thought at the beginning of 2020 that this was going to be “my year”…yeah that didn’t age well.

In the ever so slight silver lining of the scenario, it’s given the world, and me, some time to take a breather. Some time at home. Some time to spend with family. Some time to reevaluate what’s important and how we’ve been living our lives. Some extra time to get back to doing the things we once found enjoyable. Being forced to work from home has literally given me 3+ hours back into my day with the lack of a commute. It’s allowed me to exercise, to cook, to clean, to organize. I know a pandemic is not a productivity contest, but when I feel like it, I can actually get shit done. The Earth is literally healing around us. Maybe in some sort of twisted fate, this was God’s (or whatever higher power you believe in) way of telling us to slow the eff down.

That may be an unpopular opinion, some may disagree, I mean troves of people across the U.S. are protesting beach re-openings. Those people are idiots, but I completely understand that others have not had my experience and that some people are really suffering right now. If you are one of those individuals and there’s anything I can do to help, please let me know.

It’s been a while since we’ve communicated. How are you? What’s been going on? I seriously would love to know. As an extrovert, I’m sort of craving human interaction right now. Conversation and a sit down at a nice restaurant are my personality’s reinforcements.

For me? I haven’t been up to much lately. My mom tore her rotator cuff so she had to have surgery a few weeks ago and I’m now chauffeuring her to physical therapy three days a week. I’m still working from home full-time, I’m so thankful for my job and the seamless integration of being fully operational while remote. I’m quarantined with my mom at our house but still am able to visit my boyfriend often. I’ve been trying to get through Three by Ted Dekker (the book) which I started over a year and a half ago…I’m a horrible reader. I’ve been trying to take advantage of the now vast array of free online courses when I can, possibly thinking of signing up for Masterclass to take Anna Wintour’s and Annie Leibovitz’s sessions. We’ve been supporting local as much as possible whenever we don’t feel like cooking. I joined TikTok because why not and it’s so fun! Besides that, not much else has been going on.

I’ve been taking a lot of time to think about content and what this next phase of my blog will bring. I have some fun ideas I can’t wait to post, and I hope you love these new posts as much as I do. If you have any ideas for me or I can be a resource to you in any way during or post-COVID, please do not hesitate to reach out. Share with friends and family that I’m back baby! I’m thoroughly looking forward to this next chapter with you guys!

Sincerely,

My Tech Backgrounds

Similar oversized blazer // Another blazer option // Cream lace cami // Light wash jeans // Black and gold belt // Similar mules // Another mule option

Happy Monday,

TBQH (to be quite honest), I never really thought about or frankly cared about the background of my tech devices. iPhone background, iPhone wallpaper, Desktop screensaver, Tablet background…none of the above crossed my mind. All of that changed in one fell swoop when I randomly discovered the ingenious, monthly-themed tech backgrounds from The Everygirl. That’s right, at the beginning of every new month, The Everygirl releases a slew of perfectly curated backgrounds for all of your tech devices. The range of devices you can download the backgrounds for include Desktop, iPhone 8 / Google Pixel, iPhone X / iPhone 11, Samsung Galaxy or iPad / Tablet. A variety is offered so you can choose the one that quintessentially coincides with your personality or aesthetic.

I’ve been rotating my backgrounds now since November of last year, and I’m obsessed! In complete transparency, I almost look forward to the first of a new month, so I can quickly navigate to The Everygirl’s site and download my new screensavers. February first was a magical day for me. It’s the little things that get me excited nowadays.

Here are some of the past tech backgrounds I’ve chosen from The Everygirl’s site. My February choice is in the above image.

If your interest is piqued, and it should be, here is a link to the new February backgrounds. This is one of those tools that help me stay uber organized. I love the background options with a calendar view so I can quickly access the entire month’s outline. It’s one of those things you never knew you needed until you finally got it! Again, I’m OBSESSED, go download your favorite NOW!

Sincerely,

Reflecting on 2019

Hi There and Happy New Year’s Eve,

I often ponder about timing. Are the events that occur in our life due to the romanticized idea of fate or are we strategically placed in acts of randomness. If I weren’t perpetually 10 minutes late, would my life be totally different? This thought especially crosses my mind when I experience a year like 2019. Cause and effect; if I didn’t or did do this, would that of happened? It was filled with a lot of high highs and an abundance of low lows. But in the twisted plot of it all, I learned many valuable lessons.

As 2019’s last chapter comes to an end, I’ve realized that from the things I’ve gone through, I’ve learned:

To revel in the uncontrollable. I lost two grandparents this year, I stayed at a job longer than anticipated because I loved it more than expected, I traveled all over North America all of which was not really pre-planned and so much more happened that I didn’t expect. Instead of wondering why things are happening to us, I have realized that they are actually happening for us. The uncontrollable is inevitable and uncomfortable, but it is necessary in order to become stronger and more adaptable.

To follow your passion. This year I started this blog with no idea what in the hell I was doing. I was nervous and fearful of what others might think. As a result, I’ve found a purpose to help young-professional women, my confidence has doubled, my connections have nearly tripled and I reconnected with something that comes pretty natural to me: writing.

That over communication is key. This year, if I want something, I have learned to ask for it. Although we fantasize about superheroes, no one in the real world can actually read minds. I tend to hold my thoughts in, sweep them under the rug, but by simply stating a feeling or asking for something I want/need, it stops the countdown clock before it reaches ka-boom. I mean the worst thing they can say is no.

I was never one to pick a word for the year, not because I thought it was silly but just because I’m too indecisive to narrow one down. But looking back on 2019, I’ve decided to retroactively choose my word based on the year’s events. I chose discoverability. I discovered a new sense of self; someone I am learning to truly be really proud of. I’ve discovered a new passion and creative outlet. I discovered parts of the world I had never seen before. I discovered connections I never knew I needed. I discovered this confident, strong, opinionated professional woman who speaks up in important meetings. I’ve discovered the ability to ask for what I want. I’ve discovered how important the core relationships in my life really are and how much those select few people really mean to me. I discovered happiness in an extensive closet collection with my Rent the Runway membership, happiness in the sound of a champagne cork pop and having beautiful dinner experiences (hey, you even have to celebrate the small things every now and then).  

So, for 2020, I am choosing my word now! I have chosen growth. I want to grow my relationship into the next chapter. I want to grow as a professional by reaching the next milestone. I want to grow my online presence both in numbers and in other verticals. I want to grow my travel bucket list because I just keep scratching off my top destinations. I want to grow my savings account. I want to continue to grow in my relationships with family both close and distant. I want to grow in my wellness journey. I want to be intentional about my growth.

I hope you are entering 2020 with a positive mindset and with intention. It’s not only the start of a new year, it’s the start of a new decade. If that isn’t a clean slate, then I don’t know what is.       

Sincerely,

Friday Favorites 12/20

Happy Friday and Happy *almost* Holidays!

We are officially on the 5 day countdown to Christmas! Even better? I officially will not be back in the office until January 6th!!! Some work from home days and lots of PTO has me the happiest I’ve been in a while because this week was brutally busy. I’m looking forward to some major downtown, food, family and maybe a massage (or two) mixed in. Shhhhh.

What am I going to do with all this extra free time? Well if you find yourself any sort of bored over the next few days, here are some great articles I found on the internet this week. I hope you enjoy and have very happy holidays with loved ones!

Chicago Bears’ Player Kahlil Mack Pays Off 300 Layaway Accounts at Walmart in His Hometown

Old article but Jennifer Lawrence is interview by Oprah and reveals the best piece of advice she ever received was from Oprah herself

Chrissy Teigen posts the most relatable rant on Twitter about John Legend…hilarious!!

Giuliana and Bill Rancic announce the opening date for their next RPM restaurant in Chicago. I am obsessed with her!

Forbes Women article: The 2010s The Decade Women Fought Back

Wish List

This LV Dupe Makeup Case

This Mini Puffer Jacket

This Camel Coat

This Pajama Set

These Sneakers

On Sincerely-Sydney ICYMI

Gift Guide For Him

Gift Guide For Her

Gifts Under $50

Sincerely,

Friday Favorites 11/22

Happy Friday!

It’s officially the most wonderful time of the year! I have to say yesterday, I was meeting my boyfriend at the Merchandise Mart in Chicago where he works and almost teared up when I saw the Christmas tree in the lobby. It was quite literally the first decorated tree I’ve seen this year and it just all set in at once that we are officially in the holiday season. I need to get some shopping done ASAP.

This weekend’s plans definitely reflect my newfound holiday spirit. Tonight, I am going to a Friendsgiving and then tomorrow, I will be at the Stratford Crossing holiday event in Bloomingdale, IL from noon-3PM. This event is one that you are not going to want to miss because Santa is arriving on a helicopter, there are activities for all ages and if you spend $25 or more at any of the Stratford Crossing stores the day of the event, you receive a free photo with Santa. If you are from the Chicagoland area and are available, I hope to see you there. Let me know if you have any questions about the event before then. One last time, it’s tomorrow Saturday, Nov. 23 from noon-3PM at Stratford Crossing in Bloomingdale, IL.

Back to regularly scheduled programming! If you find yourself catching up on this past week’s current events, here is a list of some of my favorite things on the internet this week. I hope you have a fabulous weekend!

Kylie Jenner’s $600MM dollar deal with COTY, Inc. (the company who also owns CoverGirl, O.P.I and so much more)

Seth Meyers and Rihanna go day drinking and it’s hilarious

See the full list of 2020 Grammy Nominees

Adam Lamber, AKA Gordo, joins the cast of the Disney+ reboot of Lizzie McGuire with others also making a return

Forbes Women: How To Stay Healthy and Sane During The Holiday Season

Wish List

Gift Guide Edition – Some sneak peaks as to what will be on my Gift Guides coming soon.

Amazon Levi’s Men’s Washed Cotton Hooded Military Jacket

Amazon Back and Neck Massager

Urban Map Whiskey Glasses

Dainty Personalized Name Necklaces

Teddy Bear Faux Fur Robe

On Sincerely-Sydney ICYMI

Instagram Took Away My Likes

How To Wear a Suit

Last Week’s Friday Favorites 11/15

Sincerely,

Instagram Took Away My Likes

Outfit Details: Jumpsuit // Similar Booties // Other Similar Booties

Dear Instagram User,

Unless you’ve been living under a rock for the last week, you know that Instagram has now started taking away the ability to see other users like counts. My personal account was put on the list as one of the first groups to get my like count viewability revoked. I have been living with this new Instagram feature for about a week now and I am here to report that the Earth is still spinning, I am still breathing and that when it happens to you, you too will survive. No need to panic.

It’s no secret that social media has the ability to be a toxic place if used in the wrong manner. The comparison game and constant highlight reel is inevitable. With that comes some self-esteem issues and thus even some mental health issues. Instagram is trying to combat that, cue the like change. Instagram started testing this new feature earlier this year in 7 countries around the world: New Zealand, Canada, Ireland, Italy, Japan, Brazil and Australia. After a period of time, what was the result of this test you may ask? Overall, it generally led to positive sentiment. With that, CEO Adam Mosseri decided it was time to roll out this new update to the U.S.

You now may be asking yourself why this change was even necessary in the first place. Well, according to Mosseri, the idea was to try to depressurize Instagram making it less of a competitive space, encourage users to post, connect and engage more and reduce social comparison and anxiety. He’s also discussed Instagram’s growing interest in being able to shop right on the app allowing Influencers and brands a new revenue stream.

If you aren’t aware, influencers usually get on brands’ radars for potential collaborations and sponsored posts (one way they make an income) by their engagement rate (how many people are liking, commenting, sharing and saving your post), by your content quality, direct conversions, positive return on investment and by their follower counts. Mosseri knows that influencers are a huge part of Instagram’s success as their audiences are the ones that continue to log into the app day after day to check in on their favorites. These content creators are vital to the success of the app and Instagram is aware of the fact that if this new update impacts the success of influencers, it may reconsider the change. In my opinion, that’ll never happen.

So now you may be wondering how I feel after a week of not being able to see anybody’s likes. Well first let me clarify, I can see my own like count. I can see the exact number of likes all of my posts receive. I cannot see the amount of likes another user’s post receives. Under your post where it used to say “liked by __ and 100 others” for example, it now just says “liked by __ and others”. You still have the ability though to like people’s content. You can still tap that little heart and show your love.

Honestly, I think this update is fabulous. I honestly do feel way less pressure posting content. I honestly feel like I can post whatever I want to whenever I want to. Get ready for 3, 4, maybe ever 5 posts a day (kidding of course, who has time for that).

But in all seriousness, I’m not mad about this change whatsoever. I feel like if anything, it’s encouraging me and pushing me to be more creative. I really have to work for that like, earn that like and when a post performs well, I get personal satisfaction knowing that people didn’t have to like it, but they still did anyway. I even love that I can’t see other people’s likes. It did make me feel bad when I saw other people post shitty quality images and get way more likes than a post I put time and effort into. Now, it doesn’t even matter because I can’t see if your post is performing well or not. From an influencer standpoint, I think this is pushing influencers to step up their game and is forcing brands to work with people who can contribute to actual metrics that matter and are attributable to success. Brands will now have to look at things like direct conversions, reach and click-through rates. If you work in marketing, you know that this is wayyyyy more substantial to businesses than vanity metrics.

If this slight change will help with mental health too, then of course I am all about it. In fact, I’m kind of more inspired than ever. I know people don’t want to see my face every single day, so I’m all for bringing back the creative flat lays, beautiful landscapes and food pics. Heck, maybe I’ll even pick up my camera again and just start snapping away. As new platforms start to gain popularity, like TikTok, Instagram needed to always evolve to remain relevant in the ever-changing world we live in. Evolution is key, not our enemy.

 The cons of the update you may ask next? I hate that not everybody has the new update yet. I’m constantly asking people “do you still have likes” “can you see likes on Instagram?” I swear it’s my new form of an icebreaker. I wish they would just roll it out to everyone already so we can all adapt together. It’s coming though, no worries. Some of the influencers I follow are complaining that removing likes will only shift users into playing the comparison game in terms of comments on posts or follower counts. I don’t agree with this at all.

I think if you have a verified, real following (not bots or fake accounts) and if you’ve built a solid following of engaged users (not people who are commenting “love this” or “you go girl”) but rather asking thoughtful questions and conversing in an organic way, then you girl should have nothing to worry about. I absolutely HATE when people say that Instagram is just a highlight reel, like yeah duh!! Bad things happen enough in my life as it is, I don’t want to navigate to my escape space and read about your awful day too. If people are truly making you feel that terrible about yourself, then newsflash you need to start unfollowing and find people who inspire and encourage you to be a better person. Besides that, I really don’t have any other things tearing at my heart. I think I’m pretty good with it.

All in all, there’s truly nothing that any of us can do about this change. If a slight update to an app is making you that pissed off, then in the words of Taylor Swift “you need to calm down.” If you’re worried about the comparison game continuing with other Instagram metrics, well that sounds more like a you problem than an Instagram problem. It’s Mark Zuckerberg’s world and frankly we’re all just living in it. As previously mentioned, the Earth is still spinning, I am still breathing air, my cat still needs to eat food, nothing that earth-shattering is actually happening in our lives. I promise you it will be okay. In fact, I think this a great step in our relationship. Embrace it. Love it. Revel in it and push yourself to create bomb content people want to like because well, you don’t really have a choice either way.

Sincerely,